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What Does Salesforce Administrator Certification Exam Consist of?
ADM-201 exam covers all Salesforce software that end users have access to and the configuration perimeters open to administrators across the Sales, Service, and Collaboration Clouds. This test has 60 multiple-choice questions with 5 non-scored ones, with the passing score being 65%. The exam duration is 105 minutes. The normal registration fee is USD 200 whereas the retake fee is USD 100. There are no prerequisites for sitting this exam but attending Salesforce official courses beforehand is strongly recommended by the vendor. Test ADM-201 can be taken onsite at a testing center or online. Passing this exam seals the Salesforce Certified Administrator certificate. Once this one is achieved, one can go on to earn the Salesforce Certified Advanced Administrator certificate later on. It's to be noted that Salesforce certificates are valid for only one year and have to be renewed annually.
Reference: https://trailhead.salesforce.com/en/academy/classes/adm201-administration-essentials-for-new-admins/
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Salesforce ADM-201: Detailed Exam Overview
The Salesforce ADM-201 exam is made up of 60 multiple-choice and multiple-select questions. Additionally, this certification test contains 5 unscored questions. The time allocated for the completion is 105 minutes. To pass the exam successfully, you must give at least 65% of the correct answers. The ADM-201 test is proctored by the Kryterion company, the Salesforce testing partner. You can choose from two options of exam delivery: an online proctored test or an onsite session at any center.
As for the price, the exam costs each candidate $200. The cost of retaking this test is 50% of the actual price. So, you will have to pay another $100 for retaking Salesforce ADM-201 if you fail your first attempt. The vendor updates its certification exams 3 times a year in compliance with the Salesforce release cycles. Within each release cycle, you have 3 chances to take the same test.
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What Career Opportunities Can Certified Specialists Get?
With this certification in your resume you can, of course, become a Salesforce administrator and earn an average salary of $68,033 per annum as PayScale claims. However, with the Salesforce Certified Administrator certification under your belt, many more job roles are open to you such as:
- Sales Manager.
- Implementation Specialist;
- Project Manager;
- Marketing Manager;
- Business Analyst;
- Data Analyst;
What's more, these are all high paying positions. According to PayScale.com, Data Analysts can earn anywhere from $44,000 to $85,000 per year, while the income of an Implementation Specialist can be as high as $79,000 per annum. The yearly salary for Business Analysts is around $69,051, whereas that of Project Managers is $95,848. Marketing Managers can make $69,329 per annum and Sales Managers can receive an average annual income of $61,355.
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Salesforce ADM-201 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Service Cloud Applications | 10% | - Service Contracts - Service Cloud Features - Omni-Channel - Web-to-Case and Email-to-Case - Cases and Entitlements |
| Reports and Dashboards | 11% | - Summary Reports and Matrix Reports - Report Types - Dashboard Components - Report Builder - Scheduling Reports - Joined Reports |
| Organization Setup | 4% | - Company Information - Fiscal Year - Lightning Experience vs Classic - User Interface - Currency Management |
| Sales Cloud Applications | 10% | - Opportunity Management - Forecasting - Products, Price Books, and Quotes - Sales Cloud Features - Account and Contact Management |
| Workflow and Process Automation | 17% | - Approval Processes - Workflow Rules - Process Builder - Flows (Screen Flows, Autolaunched Flows) - Workflow Actions (Email Alerts, Field Updates, Tasks, Outbound Messages) |
| Data Management | 10% | - Duplicate Rules and Matching Rules - Data Import Wizard - Data Loader - Data Quality Best Practices - Data Export |
| User Setup | 8% | - Permission Sets - Role Hierarchy - Profile Configuration - Delegated Authentication - User Licenses - User Creation and Management |
| Security and Access | 12% | - Object-Level Permissions - Record Access (OWD, Sharing Rules) - Field-Level Security - Salesforce Shield - Login Hours and IP Ranges |
| Activity Management and Chatter | 4% | - Tasks and Events - Chatter Groups and Feeds - Chatter Best Practices |
| Standard and Custom Objects | 8% | - Roll-up Summary Fields - Object Relationships (Lookup, Master-Detail) - Standard Object Overview - Custom Object Creation |
| Salesforce Mobile App and Lightning Experience | 6% | - Lightning Experience Features - Salesforce Mobile App Configuration - Navigation and UI Customization |




